Introducing The Flavonoid Superstar™

Super high in Anthocyanins & Proanthocyanidins
3X the Antioxidant Capacity (ORAC) of Blueberries

Aronia Berries (Aronia melanocarpa), sometimes known as black chokeberry, are North America’s native fruits–dark colored, tart-tasting berries that pack a spectacular nutritional punch.

Aronia berries have super-high levels of both anthocyanins and proanthocyanidins, two powerful polyphenolic compounds called flavonoids that are linked to a wide range of potential health benefits. The concentrated flavonoids in Aronia deliver more powerful antioxidant benefits–– three times the antioxidant capacity of blueberries.



Flavonoid Power: Darker, Tarter, Healthier

Aronia berries are super dark in color and super tart in taste. These two unique characteristics contribute to Aronia’s powerful health promoting properties.

Anthocyanins: Super Dark

The super-dark color of Aronia is associated with their super-high anthocyanin content. Anthocyanins are the dark purple–almost black–pigments that give Aronia their distinctive color as well as their health protective properties.

Proanthocyanidins: Super Tart

Aronia gets its super tart, tannic taste from proanthocyanidins, or condensed tannins. Proanthocyanadins are associated with a range of potential health benefits, making Aronia the Tart Healthy, Flavonoid Superstar.

Antioxidants: Super Healthy

High concentrations of flavonoids make Aronia an antioxidant powerhouse, as measured by ORAC. With three times the antioxidant capacity of blueberries, Aronia has more of what the body needs to help reduce the risk of chronic disease and inflammation and to maintain cell health.

Flavonoid Research: Aronia’s Health Potential

Scientists around the world are focusing on the potential health benefits of flavonoid-rich foods like Aronia berries.

  • Antioxidant Effects. Antioxidants are compounds that protect cells against the harmful, damaging effects of reactive oxygen species (free radicals), which can result in oxidative stress. Oxidative stress has been linked to chronic diseases like cancer, heart disease, diabetes and Alzheimer’s. Aronia berries demonstrate super high antioxidant capacity among berries and other fruits investigated to date, as measured by ORAC.
  • Heart Health. Studies have shown that flavonoid-rich foods may help protect against heart disease. Experiments with aronia juice have shown positive impacts on vascular health, blood pressure, cholesterol levels, inflammation, and other factors associated with cardiovascular disease.
  • Cancer.  Scientists are looking at the many ways in which anthocyanin intake may help fight various cancers, including colon cancer. Anthocyanin-rich extracts from Aronia berries have shown potential to inhibit the growth of cancer cells as well as to protect against cancer-causing mutations.
  • Diabetes. Researchers have found that a flavonoid-rich diet may lower diabetes risk. Studies demonstrate that anthocyanin-rich Aronia juice may help control and prevent type 2 diabetes and be useful in the treatment of hyperglycemia and other diabetic complications.
  • Brain Health. The antioxidant and anti-inflammatory benefits of anthocyanin-rich foods have been widely studied by researchers, who report positive impacts on brain aging, including improved memory function. Extracts from deeply colored berries have shown the potential to prevent and even reverse cognitive decline.
  • Vision, kidneys, immune system, urinary tract health, arthritis, and more. Research into the link between diet and human health continues to focus on flavonoid-rich foods like Aronia berries, whose powerful antioxidant and anti-inflammatory properties may help combat chronic disease and the effects of aging.
Aronia Research Links